More Kotex ads from 1923: January, July, November.
See the All Kotex pad items; Kotex tampons.
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Kotex menstrual napkin ad, July 1923, The American Girl magazine (for Girl Scouts)

It's surprising that Kotex, which had started selling its menstrual pads in 1920, placed these two adult-looking ads in The American Girl magazine, published for Girl Scouts. The only concession in the text I can find to girls are the words "young women" in the July issue (below). Both ads feature women at least in their late teens, at least as far as I can determine. But clothing of the time could be deceiving me. But see an adult-looking "girl" on the cover of a Kotex Marjorie May booklet.

Menarche did occur a bit earlier in 1923 but I don't think by enough to account for the difference. Kotex probably had not yet fine-tuned its advertising to girls yet.

This is not the American Girl magazine of today, by the way.

See more about the pad dispenser mentioned in the ad and see a wrapped pad for dispensers probably from the 1930s.

More Kotex ads from 1923: January, July, November.

All Kotex pad items and history; Kotex tampons.




Next: Kotex ad in American Girl for August, 1923 | More Kotex ads from 1923: January, July, November. All Kotex pad items; Kotex tampons.
 
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