More Pursettes: tampon, box, carrier - ads: 1959, Jan. '64, Feb. '64, 1965, 1972 (testimonial), Feb. 1974, also Feb. 1974, Oct. 1974, undated (1970s?) - ad offering educational material
Some Tampax ads:
First Tampax ad? (1936) - actress Susan Dey ad, 1970 - gymnast Mary Lou Retton ad, 1986 - ad "Are you sure I'll still be a virgin?" Feb. 1990 - ad (British, nude) 1992 - Tampax sign (World War II) - ad, British, 1994 (the thong advantage)
Ad Aug 1965 - actress Susan Dey ad, 1970 - gymnast Mary Lou Retton ad, 1986 - ad "Are you sure I'll still be a virgin?" Feb. 1990 - ad (British, nude) 1992 - Tampax sign (World War II) - ad, British, 1994 (the thong advantage)
See a very early Tampax ad (1936) - a very early Tampax box and contents - more early commercial tampons
See more Tampax items: American ad from August 1965 - nudity in an ad: May 1992 (United Kingdom) - a sign advertising Tampax during World War II - the original patent - an instruction sheet from the 1930s
The influential Dickinson Report (1945) - Early commercial tampons
Ad Aug 1965 - actress Susan Dey ad, 1970 - gymnast Mary Lou Retton ad, 1986 - ad "Are you sure I'll still be a virgin?" Feb. 1990 - ad (British, nude) 1992 - Tampax sign (World War II) - ad, British, 1994 (the thong advantage)
Australian douche ad (ca. 1900) - Fresca douche (date ?) - Kotique douche 1974 ad - Liasan (1) ad - Liasan (2) ad - Lysol 1928 ad - Lysol 1948 ad - Marvel 1926 ad - Midol 1938 ad - Midol 1959 booklet - o.b. German (papyrus tampons) - Pristeen 1969 ad - o.b. German (nude) - Sterizol 1926 ad - Vionell spray 1970 ad (Germany) - the odor page

A British Tampax ad using nudity (1992) - And see other ads directed at teenagers.

See a Modess True or False? ad in The American Girl magazine, January 1947, and actress Carol Lynley in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).
DIRECTORY of all topics (See also the SEARCH ENGINE, bottom of page.)
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
homepage | LIST OF ALL TOPICS | MUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religión y menstruación | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruación | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.

Tampax menstrual tampon inter-office memo with attached ads, U.S.A., 1964
How much did a competitor's ads cost?

Competitors in any field find out as much as they can about each other.

In this case Tampax seemed interested in knowing what Campana, maker of Pursettes tampon, which is no longer made, paid for two ads in early 1964.

I don't know what time period the $13,375 refers to in the last sentence but it's probably since the beginning of the year.

Tambrands, the former maker of Tampax, generously gave this memo and its attachments to this museum.

The memo measures 8.5 x 11" (21.6 x 27.9 cm). Stapled behind the upper left corner are the two pertinent ads shown on the following pages.
I fuzzed out the names and initials on the memo except the ones at bottom right.
"B&W" means black and white.
 
Below: On the back lower right corner lies this date stamp.

NEXT - Attached to the memo: Pursettes ad in 'Teen magazine, Jan. '64; Pursettes ad in Seventeen magazine, Feb. '64
See more Pursettes items: Ads 1965, 1972 (testimonial), Feb. 1974, also Feb. 1974, Oct. 1974, undated (1970s?) - ad offering educational material - First Tampax ad ? (1936) - nudity in an ad: May 1992 (United Kingdom)
Page copyright 2007 Harry Finley